Post-consumer recycled packaging often referred to as PCR, is manufactured from recycled plastic that can be largely recycled and used to create new packaging. The recycled components of old bottles and other plastics are used to make PCR plastics.
This process lowers plastic waste by giving packaging a second life. PCR is an environmentally friendly packaging solution used to promote recycling programs, and consumer demand, and to reduce landfill impact.
Consumers and manufacturers of consumer packaged goods are now emphasizing on sustainability, waste reduction, and energy efficiency more than ever. As a brand owner, your sustainability goals are more vital than ever as consumers seek out environmentally friendly brands.
When it comes to packaging, brands are seeking for eco-friendly packaging. While recyclable and compostable packaging are the most popular types of sustainable packaging, a third option is gaining popularity on the shelf: post-consumer recycled (PCR) packaging.
How do you make PCR packaging?
Plastic waste is collected and taken to recycled centres, coloured, shredded into fine pellets and then tested for quality to make sure it can be used as PCR packaging. Lastly, these are then melted and recycled to create new plastic, thus extending their life span. The recycled plastic can be regarded as PCR material at this stage.
Is PCR Packaging More Sustainable?
PCR plastic is the most sustainable packaging option globally. It keeps plastic from ending up in landfills or being wasted by giving it a new life.
The Benefits of PCR Packaging
While all eco-friendly packaging solutions are a step in the right direction for brands seeking sustainability, PCR packaging, in particular, has several benefits worth recognising.
PCR packaging is an excellent choice for brands looking to provide a sustainable solution to their customers, with no commitments or actions required on the end user’s part.
Is PCR for you? Blowplast’s experienced team is dedicated to helping you find the most effective sustainable, responsible packaging options for your brand.
Call us at +254 722 438 477 / +254 733 438 477 or email admin@blowplastkenya.com us today!
Written by
Angela Kaberia
Marketing Manager